#stoppetfraud.
spot the signs, stamp out scams.
half of scams start on social media.
fraudsters are constantly finding ways to exploit the public's love for animals.
meeting the pets with their mother is a legal requirement in the UK.
meet the mother.
lack of complete paperwork can indicate a problem.
check the paperwork.
details matter.
scammers give vague pet descriptions.
genuine breeders will want you to see their facilities and breeding conditions.
no neutral locations.
scammers often reuse stock photos or steal photos from other listings, check for ai generated images.
check the photos.
lots of pets for sale can indicate a puppy mill or fraudulent operation.
too many pets.
partners.
you can help.
pet fraud isn’t just a financial scam — it’s an animal welfare crisis. Join us in the fight to protect animals and buyers alike.
resources.
use cases.
buyers & adopters
breeders & shelters
authorities
